Juliana Beaded Jewelry

Juliana (D&E) beaded jewelry falls into four categories.  The first and probably the earliest type they made are the ones you usually see which are designs with a base of rhinestones with beads hanging usually in groups of 3 from hangers.  The hangers are usually made of what we call square wire bead hangers.  Square wire bead hangers are a very important characteristic of Juliana Jewelry.  My Juliana Study Group has a training file about this characteristic at: Square Wire Hangers.  Mr DeLizza also talks about it in Chapter 5 of his book that dates to 1957-59.  He says: "In 1959 my father came up with the idea

to link beads on top of jewelry.  It was quite a look."

The second category of Juliana beaded jewelry is what Mr DeLizza calls stringing.  Mr DeLizza talks about this in Chapter 10 of his book that dates to 1974-77.  He says: "1967 and we went, again, heavily into stringing; we were becoming more and more professional at strung jewelry, . . ., and the bulk of our volume was coming from stringing and linking."

The third category is beads used as rhinestones.  D&E would take beads and glue them in settings like they were rhinestones.  This design element was used through out the history of Juliana(D&E) jewelry.

The forth category is one I usually call charm jewelry.  It are items including beads attached with rings onto chain of some sort.  These type of design were used quite often starting in the late 1970's.

Juliana (D&E) used a huge variety of different beads, from crystal, plastic, and wood.  They did different shapes.  If it could be strung and made a bold statement they would use it.

These designs shown here and many more can be purchased in my store: https://www.ourvintagerosejewelry.com/shop/MrDeLizza/18.

Jan also included with the jewelry some signed Thank You cards for jewelry purchasers.

These cards are hand signed by Mr DeLizza.  I have a limited amount of them.  For each person that purchases 10 items, or a total purchase value of $400 I will send one of these Thank You notes, while the supply lasts. The items do not have to be purchased all at one time. I will keep track of each persons purchases.  
My next blog will be the final blog about the Juliana (D&E) manufactured part of Mr DeLizza's collection.  Next we will go into the companies he worked with as a consultant.  The first of these will be Doreen Ryan.